Seasonal partnership calendar

Campaigns should meet the moment.

Double Tap’d builds partner stories around the Los Angeles seasons people actually plan for: reset, art, awards, rooftops, Pride, summer dining, Food Bowl, holiday hosting, and the road to LA28.

Planning lens

The calendar is not filler. It is inventory.

Restaurants, hotels, wellness brands, venues, and agencies need campaigns that land when people are already deciding where to go.

Double Tap’d uses seasonal planning to turn recurring moments into guide sponsorships, short-form features, event coverage, UGC libraries, newsletter placements, and source-led stories.

Quarterly themes

A year of LA plans, packaged for partners.

Q1

Reset, Art, Awards

Wellness resets, date night, Frieze week, hotel bars, beauty-to-bar routes, and awards-adjacent hospitality.

Q2

Festival, Rooftop, Pride

Desert prep, rooftop season, Pride weekend, beverage, hotel, beauty, travel, and event coverage packages.

Q3

Summer Dining, Visitors, Re-Entry

Dine LA, hotel weekends, visitor-friendly routes, wellness resets, and late-summer guide sponsorships.

Q4

Food, Hosting, Holiday

Food Bowl-adjacent plans, private dining, gifting, hotel bars, holiday events, and year-end lists.

2026-2028

Road to LA28

Neighborhood guides, visitor plans, hotel routes, wellness recovery, and hospitality stories ahead of the Games.

Always On

Good Energy Map

A recurring discovery layer for places worth saving by mood, neighborhood, timing, source, and proof status.

Commercial formats

Seasonal ideas become clear sponsorship products.

  • Presented GuideA themed web guide with partner positioning, CTA, social content, newsletter cue, and recap.
  • Seasonal RouteA multi-stop plan built around a mood: rooftop, wellness, awards week, Pride, or holiday hosting.
  • Event Coverage SprintPre-event signal, on-site capture, fast-turn recap, partner-owned clips, and proof package.
  • Direct from the SourceA founder, chef, operator, designer, or wellness lead story that makes the moment human.
  • UGC Seasonal LibraryShort-form clips and stills for partner channels, paid social, email, and booking pages.

Lead time

The earlier the brief, the stronger the campaign.

One-off content can often be scoped 4-6 weeks ahead. Guide sponsorships and events need 8-12 weeks. Hotels, seasonal campaigns, and agency programs are strongest with 12-16 weeks of planning.

Outdoor dining with a city view

Partner planning

Bring the launch, room, menu, ritual, route, or event. We will shape the moment.

For restaurants, hotels, wellness brands, venues, agencies, and lifestyle partners planning seasonal campaigns.

sales@doubletapd.com